Hi, im doug
A Maryland bred and born marketer, I'm fascinated by what triggers us to act and make decisions. Which is why I've engrossed myself into marketing where everything can be quantified and success measured. That's not to say the creative element has become extinct. If anything, it's even more powerful than ever before as consumers demand more (read: value) from the brands they love and purchase from. It's for this reason that I ensure every campaign I run is not only measured for its appropriate KPI's but also involves original and engaging creative that captures the attention of consumers. No vanity metrics.
If I'm not working, you can find me engrossed in a game of chess, cooking a fine blue apron meal, or reading a book on startup marketing.